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1/23/2023
Tre Williams Goes Pro for Primitive
Tre's held it down for a minute and his hard work pays off with a promotion from Primitive. Watch these new clips before you grab his board. -
1/17/2023
Skateline: 01.17.2023
Gary talks Braden Hoban's sop Mohkie part, Tiago Lemos' 808 part, Primitive's Rec Episode 1 video and more in today's episode of Skateline. -
10/12/2022
Giovanni Vianna for Primitive X Independent
Gio tangos with a funky curved hubba for his newest Indy ad in the mag. -
9/12/2022
Primitive Skate x Independent Collab
The Primitive pack attacks rails and ledges across the globe in vivid VX colors for their collab with Indy. -
6/09/2022
Carlos Ribeiro VS Miles Silvas Article
On the heels of their heavy parts in Primitive's newest full-length, Miles and Carlos hop in for a lightning round, talkin' guilty pleasures, session killers, perfect pants and more—as seen in our July '22 issue. -
6/06/2022
Primitive's "Define" Video
All killer, no filler—Paul pops the cork and Carlos caps it, but not before the whole damn team rolls through in this highly anticipated full-length. -
6/02/2022
Primitive's "DEFINE" Premiere Photos
P-Rod and the Primitive crew rolled out the red carpet to celebrate the release of their newest full-length DEFINE. Spend a night among the stars and sneak a peak at their newest offering. -
12/14/2021
SKATELINE: 12.14.2021
Myles Willard goes off in Toy Machine's Scorched Earth video, Primitive's Testing 4 video, Ryan Decenzo's 1990 part and more in today's episode of Skateline. -
11/09/2020
Primitive's "Fourth Quarter" Video
Freshly-minted pro Gio kicks off Primitive’s power-packed project with Robert, Trent and Miles adding to the total annihilation. This squad shows no mercy. -
11/06/2020
DEADLINE: Primitive's "Fourth Quarter" Video
The pressure’s on for Miles, Trent, Robert and Gio to wrap up their new Primitive parts. Take their master class on keeping a cool head.
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5/15/2026
Madcity Meltdown Event
Flying Low is bringin' the action back to the block in Wisconsin. Madison, get there! -
5/15/2026
Copy of Digby Luxton's "Fakename" Part TEST
Quality lines and impressive tech, Digby gets his kicks with Stevie Nicks. -
5/15/2026
Digby Luxton's "Fakename" Part
Quality lines and impressive tech, Digby gets his kicks with Stevie Nicks. -
5/15/2026
Today, Tomorrow and Ruby
The Super Co does it again! Friends and fanatics descend on the OC for the latest Foundation flick and a surprise for our gal Ruby Lilley. -
5/15/2026
Texalona Presents: "Texalona Flood"
The Texalona gang brings the VX from the Lone Star State to Stalin Plaza.
Events
In The Mag
A massive four block needs a fakie flip? There’s only one man for the job: Dylan Jaeb! He puts Rincon back on the map by going over the bar and onto the cover of our June ’26 mag. In this issue, we tap our 2014 SOTY Wes Kremer to interview the Mafia’s Alexis Ramirez as he wraps a bow on his first part as full-fledged member of Nike SB’s esteemed roster. More big game gets hunted when Red Bull goes to South Africa. Don’t worry, they didn’t hurt the animals, but the spots are another story. There’s even more muddy action outta Swampfest with Greyson and gang. No fire in Florida this year, but maybe for the best since we see the aftermath of what a Burn Zone looks like with Raney and co. on California’s coast. We got all that more! But you gotta grab the mag to get the full experience. What are you waitin’ for?